Make your fortune in the real estate business? Easy. Whether you are looking to rev up your real estate business, deciding whether to specialize in commercial or residential real estate, or just interested in refining specific skills, Success as a Real Estate Agent For Dummies has it covered. This no–nonsense guide, with guidance from an industry expert, shows how you can become a successful real estate agent. It provides advice on acquiring the skills needed to excel and the respect and recognition you?ll gain through making sales and generating profit. Soon you?ll have all the tools you need to: prospect your way to listing and sales; build a referral–based clientele; plan and host a successful open house; present and close listing contracts; stake your competitive advantage; spend less time to earn more money; and much more. Features tips and tricks for working with buyers Includes must–haves for a successful real estate agents Offers tried–and–true tactics and fresh ideas for finding more prospects—and closing more deals Whether it?s lead generation via blogging or social media channels, Success as a Real Estate Agent For Dummies gives you key ways to communicate and prospect in a new online world. INDICE: Introduction 1 Part I: Acquiring the Keys to Real Estate Success 5 Chapter 1: Discovering the Skills of a Successful Agent 7 Chapter 2: Selecting the Right Company 21 Chapter 3: Becoming a Marketplace Expert 45 Part II: Generating Leads for Buyers and Sellers 59 Chapter 4: Prospecting Your Way to Listings and Sales 61 Chapter 5: Using Facebook and Blogs to Create an Online Presence 79 Chapter 6: The ABCs of IDX 89 Chapter 7: Generating Referrals 99 Chapter 8: Traditional Lead Targets That Work: Expired and FSBO Listings 119 Chapter 9: Using an Open House As a Prospecting Tool 141 Part III: Developing a Winning Sales Strategy 159 Chapter 10: Conducting a Quality Listing Presentation 161 Chapter 11: Getting the House Ready for Showing 187 Chapter 12: Marketing Yourself and Your Properties 205 Chapter 13: Negotiating the Contract and Closing the Deal 233 Part IV: Running a Successful Real Estate Business 251 Chapter 14: Staking Your Competitive Position 253 Chapter 15: Keeping Clients for Life 271 Chapter 16: Maximizing Your Time 297 Part V: The Part of Tens 323 Chapter 17: Ten Must–Haves for a Successful Real Estate Agent 325 Chapter 18: Ten Bulletproof Tips for Listing Presentations 331 Chapter 19: Ten Tips for Navigating Short Sales 337 Index 343
- ISBN: 978-1-118-72155-1
- Editorial: John Wiley & Sons
- Encuadernacion: Rústica
- Páginas: 384
- Fecha Publicación: 22/11/2013
- Nº Volúmenes: 1
- Idioma: Inglés
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