Explore the essential concepts of electronic commerce. Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of EC essentials from a global point of view. The third edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives.
- ISBN: 9780138010140
- Editorial: Pearson/Prentice Hall
- Encuadernacion: Rústica
- Páginas: 552
- Fecha Publicación: 01/01/2010
- Nº Volúmenes: 1
- Idioma: