Information technology for management: transforming organizations in the digital economy

Information technology for management: transforming organizations in the digital economy

Turban, Efraim
Volonino, Linda
Leidner, Dorothy E.
McLean, Ephrain R.

65,29 €(IVA inc.)

Information technology has changed how businesses operate and succeed in today's global economy. Organizations can now use IT to transform themselves andachieve a tremendous competitive advantage. "Information Technology for Management: Transforming Organizations in the Digital Economy, Seventh Edition" highlights how this new technology is changing the current business environment and what effect it has on today's students. The text addresses the major principles of MIS in order to prepare managers to understand the role of informationtechnology in the digital economy. Revised and updated for a junior or seniorlevel MIS or MBA course, this title will give students what they need to succeed in the emerging digital economy. INDICE: Part I. IT in the Organization. 1 IT Supports Organizational Performance in Turbulent Business Environments. Toyota Scion's Innovative Advertising Strategies. 1.1 Doing Business in the Digital Economy. 1.2 Information Systems and Information Technology. 1.3 Business Performance Management, Business Pressures, Organizational Responses, and IT Support. 1.4 Strategy for Competitive Advantage and IT Support. 1.5 Social Computing and Networking and Virtual Worlds. 1.6 Why Should You Learn About Information Technology? 1.7 Plan of theBook. 1.8 Managerial Issues. Minicase: Dartmouth College Goes Wireless. 2 Information Technologies: Concepts, Types, and IT Support. Mary Kay's IT Systems.2.1 Information Systems: Concepts and Definitions. 2.2 Classification and Types of Information Systems. 2.3 How IT Supports People. 2.4 How IT Supports Supply Chains and Business Processes. 2.5 Information Systems Infrastructure, Architecture, and Emerging Computing Environments. 2.6 Innovative and Futuristic Information Systems. 2.7 Managerial Issues. Minicase: Airbus Improves Productivity with RFID. Part 1 Case Building an E-Business at FedEx Corporation. Part II. Data and IT Infrastructure. 3 Managing Data to Improve Business Performance. Applebee's International Learns and Earns from Its Data. 3.1 Data, Master Data, and Document Management. 3.2 File Management Systems. 3.3 Databases and Database Management Systems. 3.4 Data Warehouses, Data Marts, and Data Centers.3.5 Enterprise Content Management. 3.6 Managerial Issues. Minicase: Pushing Corporate Data to Employees' Facebook Pages. 4 Networks and Collaboration as Business Solutions. Networked Devices and a Collaboration Portal Tackle Super Bowl Logistics. 4.1 Enterprise Networks, Connectivity, and Trends. 4.2 Network Management and Collaboration Technology. 4.3 Wireless, Enterprise Mobility, andIP Telephony. 4.4 Discovery, Search, and Customized Delivery. 4.5 Collaboration and Web-based Meetings. 4.6 Social, Legal, and Ethical Issues. 4.7 Managerial Issues. Minicase: Wikis, Blogs, and Chats Support Collaboration at DrKW. 5 Securing the Enterprise and Business Continuity. $55 Million Data Breach at ChoicePoint. 5.1 Data and Enterprise Security Incidents. 5.2 IS Vulnerabilities and Threats. 5.3 Fraud and Computer-Mediated Crimes. 5.4 IT Security Management Practices. 5.5 Network Security. 5.6 Internal Control and Compliance Management. 5.7 Business Continuity and Disaster Recovery Planning. 5.8 Auditing and Risk Management. 5.9 Managerial Issues. Minicase: NEC's Weak Internal ControlsContribute to Nasdaq Delisting. Part 2 Case Cisco Systems in the Business of Helping Customers Transform Their Businesses. Part III. The Web Revolution. 6 E-Business and E-Commerce. Dell Is Using E-Commerce for Success. 6.1 Overview of E-Business and E-Commerce. 6.2 Major EC Mechanisms. 6.3 Business-to-Consumer Applications. 6.4 Business-to-Business Applications. 6.5 Major Models of E-Business: From E-Government to C2C. 6.6 E-Commerce Support Services: Payment and Order Fulfillment. 6.7 Ethical and Legal Issues in E-Business. 6.8 Managerial Issues. Minicase: Stormhoek Vineyards Excels with Web 2.0 Tools. 7 Mobile Commerce. Food Lion Excels with Wireless Innovations. 7.1 Overview of Mobile Computing and Commerce. 7.2 Mobile Applications in Financial Services. 7.3 MobileShopping, Advertising, and Content-Providing. 7.4 Mobile Enterprise and Interbusiness Applications. 7.5 Mobile Consumer Services and Entertainment. 7.6 Location-Based Services and Commerce. 7.7 Pervasive Computing, Content Awareness,and RFID. 7.8 Managerial Issues. Minicase: Hertz Goes Wireless. 8 Social Networks in the Web 2.0 Environment. Wikipedia and Its Problems of Content Qualityand Privacy Protection. 8.1 The Web 2.0 Revolution, Social Media, and Industry Disruptors. 8.2 Virtual Communities and Virtual Worlds. 8.3 Online Social Networking: Basics and Examples. 8.4 Major Social Network Services: From Facebook to Flickr. 8.5 Business (Enterprise) Social Networks. 8.6 Commercial Aspectsof Web 2.0 Applications and Social Networks. 8.7 The Future: Web 3.0. 8.8 Managerial Issues. Minicase: Web 2.0 Applications at Eastern Mountain Sports. Part 3 Case Google Is Changing Everything. Part IV. Organizational Applications. 9 Transaction Processing, Functional Applications, and Integration. Wireless Inventory Management System at Dartmouth-Hitchcock Medical Center. 9.1 Functional Information Systems and Transaction Processing Systems. 9.2 Managing Production/Operations and Logistics. 9.3 Managing Marketing and Sales Systems. 9.4 Managing Accounting and Finance Systems. 9.5 Managing Human Resources Systems. 9.6 Integrating Functional Information Systems. 9.7 Managerial Issues. Minicase: Dollar General Uses Integrated Software. 10 Enterprise Systems: Supply Chains, ERP, CRM, and KM. ChevronTexaco Modernized Its Supply Chain with IT. 10.1 Essentials of Enterprise Systems and Supply Chains. 10.2 Supply Chain Management and Its Business Value. 10.3 Enterprise Resource Planning (ERP) Systems. 10.4 Customer Relationship Management (CRM). 10.5 Knowledge Management and IT. 10.6 Managerial Issues. Minicase: ERP Helps Productivity at Northern Digital Inc. 11 Interorganizational, Large-Scale, and Global Information Systems. Boeing's Global Supply Chain for the Dreamliner 787. 11.1 Interorganizational Activities and Order Fulfillment. 11.2 Interorganizational Information Systems and Large-Scale Information Systems. 11.3 Global Information Systems. 11.4 Facilitating IOS and Global Systems: From Demand-Driven Networks to RFID. 11.5 Interorganizational Information Integration and Connectivity. 11.6 Partner Relationship Management and Collaborative Commerce. 11.7 Managerial Issues. Minicase: How Volkswagen Runs Its Supply Chain in Brazil. Part 4 Case How Wal-Mart Is Driven by IT. Part V. Decision Making and Strategy. 12 Business Intelligence and Decision Support Systems. BudNet: Anheuser-Busch's Intelligence Tool. 12.1 The Need for Business Intelligence (BI). 12.2 BI Architecture, Reporting, and Performance Management. 12.3 Data, Text, and Web Mining and BI Search. 12.4 Managers and Decision-Making Processes. 12.5 Decision Support Systems. 12.6 Automated Decision Support (ADS). 12.7 Managerial Issues. Minicase: Lexmark International Improves Operations with BI. 13 IT Strategy and Planning. IT Strategic Alignment at Kimberly-Clark: The Innovation Design Studio. 13.1 Alignment of Business and IT Strategies. 13.2 IT Strategy Initiation. 13.3 IT Strategic Planning. 13.4 Outsourcing, Offshore Outsourcing, and IT as a Subsidy. 13.5 Managerial Issues. Minicase: The Second Life Strategy of American Apparel. 14 Managing IT Projects, Process Improvement, and Organizational Change. Con-way, Inc. Implements Innovative Technology and Wins Nationwide Recognition. 14.1 Adopting IT Projects. 14.2 Implementing IT Projects. 14.3 Business Process Management. 14.4 Change Management and Organizational Transformation. 14.5 Managerial Issues. Minicase: Raising Awareness and Recruiting Early Adopters for Dspace at MIT. 15 Impact of IT on Enterprises, Users, and the Environment. High-PerformanceGreen Computing at Nanoscale Center. 15.1 New and Accelerating Trends in IT. 15.2 Current Perspectives on the Enterprise Web 2.0. 15.3 Operating Greener Businesses and Eco-Friendly Data Centers. 15.4 Impacts of Too Much Information and Connectivity. 15.5 Managerial Issues. Minicase: Wireless Mesh Networking Adds Real-time Monitoring to the Plant Floor. Part 5 Case Toyota's Commitment toInnovation and Improvement Pays Off. Online Part VI. Implementing and Managing IT. 16 Acquiring and Developing Business Applications and Infrastructure. Flickr's Application Development 2.0 Model. 16.1 The Framework of IT ApplicationAcquisition. 16.2 Identifying, Justifying, and Planning IT Systems Applications (Step 1). 16.3 Acquiring IT Applications: Available Options (Step 3). 16.4 Selecting an Acquisition Approach and Other Implementation Issues. 16.5 Connecting to Databases, Enterprise Systems, and Business Partners: Integration (Step 4). 16.6 Business Process Redesign. 16.7 Managerial Issues. Minicase: Web Services Give Merrill's Legacy Systems New Life in the Web World. 17 InformationTechnology Economics. Justifying Investment in IT and EC at California State Automobile Association. 17.1 Technology and Economic Trends and the Productivity Paradox. 17.2 Evaluating IT Investments: Needs, Benefits, Issues, and Traditional Methods. 17.3 Advanced Methods for Justifying IT Investment and Using IT Metrics. 17.4 Examples of IT Project Justification. 17.5 Economic Aspects ofIT and Web-Based Systems. 17.6 Managerial Issues. Minicase: Justifying IT Investment in the State of Iowa. Glossary. Company Index. Name Index. Subject Index. Online Tutorials. T1 Supply Chain Management and Build-to-Order Systems. T2 Organizational Strategy and Porter Models. T3 Ethics in Information Technology Management. T4 Business Intelligence. T5 Knowledge Management. T6 Electronic Data Interchange, Extranet, XML, and Web Services. Online Technology Guides.TG1 Hardware. TG2 Software. TG3 Data and Databases. TG4 Telecommunications. TG5 A Technical View of Systems Analysis and Design. Part VI, the Technology Guides, and the Tutorials can be accessed online at www.wiley.com/college/turban.

  • ISBN: 978-0-470-40032-6
  • Editorial: John Wiley & Sons
  • Encuadernacion: Cartoné
  • Páginas: 648
  • Fecha Publicación: 01/05/2009
  • Nº Volúmenes: 1
  • Idioma: Inglés