Find, buy, and successfully operate your very own franchise business McDonalds, Sonic, Subway, Dairy Queen, Circle K, Piggly Wiggly all well–known franchises in America and beyond. You?ve probably sometimes wondered how so many of them could exist, how they manage to stay in business, and how they continue to thrive. Maybe you?ve even thought about running one of your own, but didn?t know where to begin. Well, now you do, thanks to Franchise Management For Dummies. Filled with everything you need in order to start your own franchise, this hands–on guide takes you from the first steps of prospecting a business to getting it up and running and on to operating it successfully year after year. You?ll find out how to choose a franchise that you can handle, where to put it, how to raise the capital you need to launch it, and where to find quality franchisors and employees. You?ll even discover how to gather information from other franchises and apply it so you can see unending profits for your own business. There is also a chapter on a growing sector of franchising known as social franchising. Pick the perfect franchise for you Create marketing plans and branding for your new franchise Understand all of the complex legal issues surrounding the ownership of a franchise Uncover the secrets to continued success and future expansion Franchise Management For Dummies is a clear and concise guide for anyone who wants to be their own boss and stand on the shoulders of franchise giants both big and small.
- ISBN: 978-1-119-33728-7
- Editorial: John Wiley & Sons
- Encuadernacion: Rústica
- Páginas: 408
- Fecha Publicación: 23/05/2017
- Nº Volúmenes: 1
- Idioma: Inglés
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