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117,54€(IVA inc.)

Qualitative research methods in public relations and marketing communications
Qualitative research methods in public relations and marketing communications
  • Daymon, Christine
  • 978-0-415-47117-6
  • 2010-08-27
43,09€(IVA inc.)

Qualitative research methods in public relations and marketing communications
Qualitative research methods in public relations and marketing communications
  • Daymon, Christine
  • 978-0-415-47118-3
  • 2010-08-27
25,46€(IVA inc.)

Strategy from the outside in: profiting from customer value
Strategy from the outside in: profiting from customer value
  • Day, George
  • 978-0-07-174229-0
  • 2010-07-02
119,91€(IVA inc.)

Reputation transfer to enter new B-to-B markets: measuring and modelling approaches
Reputation transfer to enter new B-to-B markets: measuring and modelling approaches
  • Falkenreck, Christine
  • 978-3-7908-2356-1
  • 2009-10-25