Fundraising For Dummies, 3rd Edition shows readers how to take advantage of the latest strategies and resources available for raising money through everything from special events to online donations, in both good and bad economic times. This new edition of Fundraising For Dummies also covers: Using social media to keep donors and volunteers engaged through Facebook, LinkedIn, Twitter, and Web technologies Hosting big events--even on a shoestring budget grassrootsonline fundraising techniques for engaging boomers, GenXers, and Millennials.John Mutz (Indianapolis, IN) is a fundraising expert and speaker who has an extensive array of fundraising credits including chairman of the United Way Campaign of Central Indiana 1999 and president of the Lilly Endowment. Mutz served as Indiana's Lieutenant Governor from 1980 to 1988. Katherine Murray (Indianapolis, IN) is the author of more than 40 non-fiction books on topics ranging from business and digital lifestyles to parenting. Her most recent books include Green Home Computing for Dummies, Learn Web Design with Adobe CS4 (Pearson Education, 2009), and Windows Vista Computing for Family & Friends (Microsoft Press, 2008). Katherine is the owner of reVisions Plus, Inc. (www.revisionsplus.com), and serves as the managing editor for The Educational Forum, Kappa Delta Pi's research journal. Katherine lives and works in the Midwest and enjoys spending time with her family, as well as her many four-legged animal friends.
- ISBN: 978-0-470-56840-8
- Editorial: John Wiley & Sons
- Encuadernacion: Rústica
- Páginas: 384
- Fecha Publicación: 15/03/2010
- Nº Volúmenes: 1
- Idioma: Inglés