Doing business research: a guide to theory and practice

Doing business research: a guide to theory and practice

Lee, Nicholas
Lings, Ian

42,40 €(IVA inc.)

This is not just another book about research methods! This is a book that hasbeen long awaited in the business research community – a book that holistically addresses the entire research process, from the nature of research and knowledge to the final results – and will become a requisite text for anyone involved in doing a research project. Nick Lee (with Ian Lings) has taken on the often disparate elements of research methodology and brought together an integrated, accessible and humorous account explaining why research methods are the way they are and how researchers do what they do. Unique in its nature and scope, Doing Business Research offers: an essential discussion of philosophical and theoretical matters central to conceptualising the nature of your research; a pragmatic guide to why things are important and how; a huge range of considerations that the reader can use to develop his/ her research project; a uniqueresource book, providing extensive further reading and bringing together original viewpoints from over 30 outstanding scholars at all stages of their careers, from postgraduate to professor.

  • ISBN: 978-1-4129-2879-3
  • Editorial: Sage Publications
  • Encuadernacion: Rústica
  • Páginas: 464
  • Fecha Publicación: 01/03/2008
  • Nº Volúmenes: 1
  • Idioma: Inglés