This volume is based upon a review of available literature and intervention experiences selected from modern and traditional societies. It is augmented by the lessons learned through the editors' experience in teaching courses on health communication and foundation of health behavior in graduate public health programs at several leading universities in the United States and abroad over two decades. Examples and implications are also drawn from extensive involvement in diverse health and health communication projects, such as the on-going community-based public health project in South Central Los Angeles, sponsored by UCLA and the Kellogg Foundation. This particular project is designed to develop health promotion communication interventions from a multicultural perspective and provides unmatched opportunities to focus on the dynamics of a multicultural community as they affect health communication interventions. INDICE: PART ONE: CONCEPTUAL FRAMEWORKChanging Health Needs - Snehendu B Kar, Rina Alcalay with Shana Alex The Imperative for a Multicultural ParadigmThe Emergence of a New Public Health Paradigm in the United States - Snehendu B Kar, Rina Alcalay with Shana AlexThe Evolution of Health Communication in the United States - Snehendu B Kar, Rina Alcalay with Shana AlexA Multicultural Society - Snehendu B Kar, Rina Alcalay with Shana Alex Facing a New CultureCommunicating with Multicultural Populations - Snehendu B Kar, Rina Alcalay with Shana Alex A Theoretical FrameworkPART TWO: HEALTH COMMUNICATION IN HIGH-RISK MULTICULTURAL POPULATIONSChildhood Unintentional Injury Prevention - Deborah Glik and Angela Mickalide Multicultural PerspectivesThe Usefulness of the 'Health Diary' - Karen Thiel Raykovich, James A Wells and Clifford Binder Findings from a Case Study of Six Healthy Start SitesParent-Child Communication in Drug Abuse Prevention among Adolescents - Gauri BhattacharyaThe Effectiveness of Peer Education in STD/HIV Prevention - Donald E Morisky and Vicki J EbinHealth Communication for HIV Risk Reduction among Homeless Youth - Lisa A RussellThe Community as Classroom - Len Levy Storms et al A Health Communication Program Among Older Samoan and American Indian WomenHealth Communication Campaign Design - Robert A Bell and Rina E Alcalay Lessons from the California 'Wellness Guide' Distribution ProjectPART THREE: EVALUATION OF HEALTH COMMUNICATION IN MULTICULTURAL POPULATIONSEvaluation of Multicultural Health Communication - Snehendu B Kar, Rina Alcalay with Shana AlexLessons Learned and Implications - Snehendu B Kar, Rina Alcalay with Shana Alex
- ISBN: 978-0-8039-7366-4
- Editorial: SAGE Publications, Inc
- Encuadernacion: Cartoné
- Páginas: 424
- Fecha Publicación:
- Nº Volúmenes: 1
- Idioma: