The social media handbook: rules, policies, and best practices to successfully manage your organization's social media presence, posts, and potential

INDICE: About the Author Introduction: Getting the Most from This Resource 1 Why Every Organization Needs a Social Media Policy and Compliance ManagementProgram 2 Social Media and the Law: What Every Organization Needs to Know About Legal Compliance 3 Social Networking Creates Legal Evidence: How to Manage Records and E-Discovery Compliantly 4 Regulatory Compliance: Government and Industry Watchdogs Keep an Eye on the Social Web 5 Privacy, Security, and SocialMedia: What Every Employerand UserShould Know 6 Blog Risks and Compliance Rules 7 Mobile Devices Drive Social Media Risks 8 Seven-Step Action Plan for Successful Social Media Policy and Compliance Management 9 Conduct a Social Media Policy Audit 10 Writing Effective Social Media Policies 11 Content Rules Are Critical to Compliance 12 Enforce Policy Compliance with Education 13 Reputation Management: Responding to and Recovering from a Social Networking Nightmare 14 Sample Polices: Social Media, Blogs, and Related AUPs 15 Glossary of SocialMedia, Legal, Regulatory, and Technology Terms Notes Index

• ISBN: 978-1-118-08462-5
• Editorial: John Wiley & Sons
• Encuadernacion: Cartoné
• Páginas: 352
• Fecha Publicación: 14/03/2012
• Nº Volúmenes: 1
• Idioma: Inglés